GLOBAL RELATIONS, VISIBILITY, & COMMUNITY SPECIAL PROJECTS DIVISION



Inter-Institutional Cooperation & International Network Unit
- Identify and select new partner institutions.
- Foster close cooperation with existing partner institutions.
- Monitor strategic relationship activities and collaborations.
- Strengthen UTeM's participation in international academic organizations.
- Build relationships and strategic networks with foreign embassies and international professional bodies.
- Maintain close relationships with foreign embassies in Malaysia.
- Evaluate new LoI, MoU/MoA documents based on international cooperation criteria.
- Coordinate and monitor the management of signing Letters of Intent (LoI), Memorandums of Understanding (MoU), and Memorandums of Agreement (MoA).
- Report activities under the Letters of Intent, MoUs, and MoAs.
- Update the status of active international relationships for reporting to the Ministry of Higher Education (KPT).
- Coordinate the International Cooperation Relations Committee at the university level.
Branding, Visibility & Special Community Projects Unit
- Manage, coordinate, and monitor complaints from university customers through UTeM’s e-complaint system, BPA, KPT, Melaka State Government, UGlobe Email Accounts, etc.
- Brand management (billboards and directional signs).
- Manage print and digital media management.
- Handle all media invitations to UTeM events.
- Manage and coordinate UTeM's visibility through news, articles, editorials, and special articles in TV/newspapers and media statements.
- Plan and manage media-related programs to enhance UTeM's visibility and newsworthiness in academia, research and innovation, industrial and community networks, student affairs, internationalization, commercialization, and talent.
- Handle press release writing, articles, etc.
- Prepare and manage press kits for all interviews and TV/radio broadcasts by university management.
- Manage and coordinate programs that strengthen strategic relationships with media outlets.
- Promote programs through print and digital media.
- Assist in providing newspaper clippings and uploading them to the gallery portal and UTeM info.
- Manage the preparation of University Annual Reports.
- Manage the production of the Ministerial Notes and Memorandums.
- Coordinate and manage all UTeM special projects involving staff, students, and the community.
CORPORATE COMMUNICATION DIVISION





Event Management Unit
- Manage, coordinate, and monitor all protocols and VIP guest invitations for university events.
- Handle all incoming visits from schools, institutions, agencies, and organizations, both domestic and international, including VVIPs.
- Act as liaison officer for Melaka State Government agencies, the Office of TYT Tun Chancellor, and the Chief Minister’s Office of Melaka.
- Manage, update, and monitor the display of official portraits at every Responsibility Center in UTeM.
- Monitor the branding and corporate image of UTeM on promotional and university announcement items.
- Manage corporate attire, batik, and lounge suit procurement for the University Board of Directors and Senior University Officers.
- Manage corporate attire and batik procurement for university members.
- Plan and manage UTeM Corporate Gallery at the Chancellery Lobby.
- Handle the procurement of UTeM promotional corporate gifts.
- Distribute promotional and corporate gifts.
- Manage and monitor corporate gift inventory status.
- Handle photographer and videographer requests.
- Schedule photography and videography assignments.
Art and Design Unit
- Coordinate layout preparation (design) for :
1. Promotional materials
2. Printed materials
3. Electronic materials
4. New media
5. LED displays for programs/events/ceremonies - Manage new media.
- Coordinate updating information and visibility of UTeM on New Media (University & Vice-Chancellor), UTeM Portal, and LED displays.
- Promote programs via New Media.
- Prepare UTeM Diaries.
Multimedia Unit
- Manage video production requests.
- Manage video recording requests.
- Schedule video and audio recordings.
- Advise on video recording and production projects.
- Plan multimedia asset purchases.
- Manage the department's financial planning.
- Plan and manage multimedia staff training.
- Manage the PNC website and University Website content.
- Manage SCP (Single Camera Production) video recordings.
- Manage MCP (Multiple Camera Production) video recordings.
- Manage audio recordings:
a) Voiceovers
b) Dubbing - Manage drone recordings (Aerial View).
- Perform rough video editing based on project requirements.
- Provide complete equipment for SCP/MCP recording sessions.
- Produce videos:
a) Montage videos
b) Info/infographic videos
c) Promotional videos - Develop motion graphics for multimedia materials.
- Develop video compositions for special visual effects.
- Perform rough editing based on customer requests (offline).
- Perform final editing for presentations (online).
- Provide multimedia viewing materials.
